Training “Internet tools for project promotion” was held at the Olympic complex “Stayki” within the framework of the project “Equal opportunities – a way to success” on August 12, 2015.
A trainer Alexey Avgustinovich, head of school “Internet for business”, a certified specialist in Google AdWords was working with representatives of primary organizations of NGO “BelAPDIiMI” both from Minsk and the regions.
The first training block was devoted to rules of corporate correspondence and “netiquette”. The participants got the complete notion of modern business protocol, discussed the style of written communication in the network, learnt what informational security is and how to protect themselves from fraud.
In the second block, the participants learnt “Crowdfunding”, tool, clever use of which opens new ways of organizational development. Contests of social projects and business ideas have gaining more and more popularity today in Belarus. Internet provides huge opportunities to raise funds and promote social initiatives. In this part of the training, the participants discussed rules of making presentations and successful speech before potential sponsors.
The third block was devoted to the principles of “Corporate Social Responsibility” (CSR) and to development of own project using the model of CSR. The participants discussed methods of work and communication with partners and sponsors.
The theme of free advertising on the Internet attracted the special interest. At the end of the training, the participants considered methods of earnings on the Internet, talked about distant work and demanded specialties.
Download presentation of the training “Internet tools for project promotion “
Download “Workbook” of the training
The project “Equal opportunities – a way to success” has been realizing within the framework of The Program “Strengthening of capacity of joint initiatives” with support of “Eurasia” Foundation at the expense of funds provided by the US Agency for International Development (USAID)